SNK Playmore rebranded as SNK

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SNK Playmore rebranded as SNK

SNK Playmore has announced that it is dropping the “Playmore” from its name and will once again be known as SNK. Known for such hit classics like Ikari Warriors and Alpha Mission, the company was founded in 1978, in the 90s the company attempted to bring the arcade experience to home consoles with new IPs such as King of Fighters, Metal Slug and Fatal Fury on the Neo Geo but by the end of the decade the company would enter financial trouble.

By 2001, SNK went bankrupt and would end up being bought by Kawasaki Playmore, hence the addition of the word Playmore in it’s name, although most gamers kept referring to them as simply SNK. In 2015, the company was bought by a group of Chinese investors with the aim of turning the brand into “the Marvel of video games”.

The company is currently working on King of Fighters XIV exclusively for the Playstation 4, although they have supported other platforms by releasing collections and compilations as well as re-releasing old games like the Metal Slug titles on Humble Bundle, Steam, mobile and the Wii’s virtual console.

Here is SNK’s announcement on Twitter:

【お知らせ】本日、当社のコーポレートロゴとメッセージを変更しました。新生「SNK」にご期待ください。#SNK pic.twitter.com/1BCe0JmiRx

— SNKplaymore_ゲーム公式 (@SNKPofficial_jp) April 25, 2016

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